Pitch
Project Summary
2021-2022
Context
This 16 pages editorial design print project was done for Unitool - Professional Automotive Tools (a division brand of Transit Inc).
The objective for its conception was to create a convincing, physical document to support the brand' sales representatives in their effort to promote features and availability of selected tool storage units.
The target audience consisted of auto repair businesses, garage owners and professional mechanics. The displayed information had to effectively summarize the essential details and data values of each individual product, such as their weight, dimensions, available colors and other specific properties (dependant on the product category).
Duration
~ 8 weeks / 12 hours per week
Project collaborators
Vincent Aubert, Stanislas Garel, Vilma Gonzalez